
Customer Journey Expert - Data Analytics
ABB
Fev 2024 - Davam edir
1 il 4 ay
● Reduced churn rate by 5% through SQL/Python strategies, boosting customer satisfaction.
● Created Excel/PowerBI reports, solving card delivery issues for 200,000+ customers.
● Used SQL to analyze churn, driving retention campaigns and generating $1 billion profit.
● Leveraged Python for data processing, segmenting campaigns for around 1 million customers.
● Conducted A/B testing campaigns to optimize customer messaging strategies for limit extension and card expiration reminders resulting in 100% increase in revenue.

Data Analyst
İnnovasiya və Rəqəmsal İnkişaf Agentliyi (IDDA)
● Developed Power BI reports, using storytelling to make MyGOV data clear for all audiences, improving decision-making.
● Cleaned and gathered data with SQL, creating a Tableau dashboard, enabling quick decision-making through visual insights instead of raw numbers.
● Adapted SQL queries and transferred dashboards from Tableau to Superset, enabling broader access for other departments.
● Continuously researched and adapted new technologies to improve workflows, contributing to a dynamic work environment.
● Developing SQL queries to retrieve and manipulate data, ensuring data accuracy and reliability.
● Conducting statistical analysis to identify trends, patterns, and correlations within the data.
● Collaborating with team members to create comprehensive reports and presentations for senior management.
● Implementing Agile Methodologies such as Scrum and participating in Daily stand ups, Refinement sessions and Retrospectives in order provide input about my delivery.